Do your email marketing campaigns seem to be ineffective or left unnoticed by clients? Is the vitality of your email marketing entirely lost?
Then HTML5 happens to be the finest option. HTML5 is one step ahead of all its predecessors in merits. It assists users to create web pages or emails fully loaded with features. The addition of CSS makes this platform super simple and effective. One of the greatest benefits of HTML5 is its capability to include videos.
Integration of videos for the purpose of promotion makes the ordinary emails look much more attractive, and for achieving it users do not have to depend on an expert HTML developer or an HTML5 development company. The activity is simple. Basic knowledge of HTML is enough to trigger the task. Those who use HTML5 in a brilliant way for email promotion will definitely have the upper hand over the ordinary. This extract pops up certain points to improve your HTML 5 emails for better promotion.
HTML5 emails; a way to loom out of the crowd
1. Design authentic HTML 5 templates that show your brand identity, and features without much adornments. The theme you promote should be presented in simple as well as understandable pattern.
2. What users experience out of your email promotion should be of prime importance. Present the theme with clarity by avoiding things that distract the customers’s attention from your emails.
3. It is a fact that HTML5 offers excellent options to add audio, video and many other features to the emails. Still do not load mails with videos that carry a huge amount of data. The emails that take too much time to open are not recommended for any kind of promotion. The customer may be opening the mails at places with low bandwidth, hence go for HTML5 emails with less data, and fast loading.
4. Do not load your HTML5 emails with usual animations or that power point documentation like stuffs we use for presentations.
5. Go Mobile- make your HTML 5 emails highly compatible in any screen resolutions used by the clients.
6. Display your contact information in the mails much wisely. It must be presented in a way which never affects the flow of the design.
7. Design, graphics, font, background colours, and even navigation points in your HTML5 mails should be optimised to favour the clients to the core.
8. Call for action statements and buttons should be rightly placed in the mails.
9. A small mantra to be followed throughout the email promotion- integrity of the brand, and be loyal to it.
You might have witnessed a tempting pastry shop at the city corner where you can avail mouthwatering cakes and pastries. If you are assigned to do an email promotion campaign for that kind of store, no platforms other than HTML 5 may come so handy. Expert designers can handover the live impression of that kind of stores to the viewers with aid of fantastic HTML 5 emails. Be on the trend with magnified HTML 5 emails and grab attention of more customers in style.